![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/125971bb-49a1-4767-bd6a-2a21fb8952ca_rw_1920.jpg?h=f7085b3208ae1d1e525fca0a1c338620)
RIVERNINE BRAND IDENTITY & SIGNAGE SYSTEM
'RIVERNINE' is a brand that has a premium view of the Han River. It offers a unique and elegant lifestyle to customers. The brand design was carried out with the brand value of 'RIVERNINE', which provides a leisurely life for me with nature. 'R', which contains the initials and the most important metaphore, which can represent the naming of 'RIVERNINE', is designed as a representative symbol by expressing the alphabet 'R' as a curve like a river wave. By establishing a brand identity and Signage system, we provide residents with a new brand experience.
'리버나인'은 미사의 중심인 아파트 브랜드로 한강 프리미엄 조망권으로 고객에게 남다른 한강 라이프스타일을 제공합니다.
자연이 있는 여유로운 삶을 제공한다는 리버나인의 브랜드 가치를 담아 Brand Identity 개발 및 Signage System을 개발 진행하였습니다. '리버나인'이라는 네이밍을 대표할 수 있는 이니셜이자 가장 중요한 메타포인 RIVER(강)을 담고 있는 알파벳'R'을 강의 물결과
같은 곡선으로 표현해 대표 심볼로 디자인 하였습니다. 브랜드 아이덴티티 및 사이니지 시스템 구축을 통해 입주민들에게 '리버나인'만의 새로운 브랜드 경험을 제공합니다.
COLOR SYSTEM
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/36cfc630-1242-469a-a5de-e7db4b1c1b3a_rw_1920.jpg?h=90afc0fcfd39eb2d7c7f28310361ccc0)
GRAPHIC PATTERN
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/da3a872a-a944-4730-9a1f-00d9357da43f_rw_1920.jpg?h=5ec0058e2c2f119df73331eb0373d43a)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/45d3c4cc-4cd1-4e06-ad1f-b315b1c2186e_rw_1920.jpg?h=90d97224fca52329c78aa10ba4696422)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/fb0935af-576d-4aaf-a70a-16dd5c8aee9b_rw_1920.jpg?h=0854d9cf3a7b11cb9469b39af2867750)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/012f5afc-72ef-45e2-92f9-fc980a72d672_rw_1920.jpg?h=7359a2dfbc92fe0b0fdfc1bfc58f8c04)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/baa5ff3e-ffbb-4ab9-baf4-bf640e7320c1_rw_1920.jpg?h=ca62eafe196a864828b5e4500f937f49)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/22f28c5a-c5d9-40d7-a3b6-0f434a6a3cc5_rw_1920.jpg?h=08f3bd7b42df7dbb1ef006ff90969dbf)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/53552d97-6422-4e31-a8c7-39e45166a832_rw_1920.jpg?h=ef0c9ece65c2075c860ef3f7bfa06245)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/bfef4540-ec5c-4160-98e3-66dcadd2801b_rw_1920.jpg?h=63c3f92d5cdeb5c4411c0440fe280364)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/7539b486-75f8-4b6a-9f47-2895fcaf2826_rw_1920.jpg?h=57e1c3d69339ef1bc8c6c2aa10eef257)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/fc4cae94-8682-4717-b146-426ea3981ecd_rw_1920.jpg?h=3064e80c917c1f706d093fa7959e20ce)
![](https://cdn.myportfolio.com/5e8461a1-660d-4065-a650-4932fe971073/ba9380b7-d259-4b1f-9518-969f4026cd35_rw_1920.jpg?h=555dc3ed2d1d2e134a38d76ef5f676d2)
RIVERNINE BRAND IDENTITY
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DATE : 2020.12
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CLIENT : RIVERNINE
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DESIGN : LAY.D (WWW.LAY-D.KR)
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FILED UNDER : BRANDING, COMMUNICATION, EVENT / PROMOTION