음악역1939는 가평군 뮤직빌리지의 브랜드입니다.
음악역1939는 대한민국 1호 뮤직빌리지이며 도시재생의 일환으로 폐역사인 (구)가평역에서 음악문화컨텐츠를
통해 365일 음악축제가 열리는 복합문화공간입니다.
음악문화 중심 도시로 지역발전도모를 기대하며 가평군과 경기도가 함께 효과적인 홍보.마케팅을 위해 개발된
브랜드입니다. 음악역1939은 교통 및 교류의 장이었던 폐역사를 대한민국 국민 모두가 음악문화예술을
창작하고 교류할 수 있는 곳으로 계승하는 의미를 담아 브랜드 아이덴티티로 개발하였습니다.
MusicVillage1939 is the first Music Village in Korea, and the music culture complex which is built on the ground of the Old Gapyeong Train Station for the purpose of city restoration. Through various music and culture contents, people can enjoy this facilities all the year around. Gapyeong-gun and Gyeonggi-do Province created this brand for the effective promotion and marketing, expecting the development into the center city of music and culture. As the Old Gapyeong Train station was the center of the traffic interchange and the communication that all the people can use, the brand of MusicVillage1939 is created in the hope of being the new center of creation and communication of music and culture art.
BEFORE
AFTER
MUSIC VILLAGE 1939
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DATE : 2018.11
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CLIENT : GAPYEONG COUNTY
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DESIGN : LAY.D (WWW.LAY-D.KR)
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FILED UNDER : BRANDING, COMMUNICATION, EVENT / PROMOTION, VERBAL BRANDING
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LINK : MUSIC VILLAGE 1939 (WWW.MUSICVILLAGE1939.COM)